English
Cymraeg
Head of Marketing & Communications
£45,208
Edinburgh
Over the last twenty months the College has embarked on a programme of significant change with the development of our College Strategy 2022-2027 and our Values and ways of working. As we look to implement our Strategy a further period of substantial organisational development and cultural change lies ahead.
The Membership, Marketing & Communications Directorate has a very significant role in delivering and developing critical functions for the College and its members. Now that the department has grown to look after Faculties, we need to create a Head of Marketing and Communications to manage the teams of Channel Planning and Product Marketing Management.
You will be an experienced and professional marketeer with a proven track record in leading results-based Marketing Strategies. You will bring a fresh, forward thinking and collaborative approach building positive and proactive working relationships at all levels across the College. You will be able to evidence delivery of innovation, change and improvement to the delivery of the Marketing and Communications strategy and the ability to manage a high performing team.
Reporting to the Director of Membership, Marketing and Communications you will be the College’s professional lead for Marketing and Communications. Setting a clear future direction for the team you will lead the development of the team’s operational plan, track performance and continue to push for new innovations and better ways to engage with our audience. You will be able to focus on driving efficiencies across all channels, improving content and delivering on our objectives of growing the membership numbers in all areas.
You will also be a key member of the Directorate’s management team working collaboratively with colleagues to develop the Directorate’s operational plan and support the Director in the on-going development of new ways of working across the Directorate.